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ELKK Consulting
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How to Write in the Business
World
Erin Luder
Kels Graham
Laura Jahn =
;
Keli Foster
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Business Writing
Skills Are Critical
nBusiness writing fills 30% of a work day
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nThe need for writing is always increasing
n
nMore than 1/3 of U.S. professionals do not =
posses adequate writing skills
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nWriting is vital and requires the highest quality =
and accuracy
n
n
n
Potential Clients
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nLarge business organizations in the corporate worl=
d
n
nFocus on upper management with differing education=
al
levels and experiences w=
ithin
their respective organizations
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nTypically with at least an Associates degree
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n
nDesigned for new and current employees
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nELKK does not discriminate against race, age, sex,=
religion, or sexual orientation
=
n
n
Selling Strategy
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nThe
five aspects which are critical to business writing are:
=
;
nThe backbones of writing
nSailing the 7 C’s
nBraving the New World of Technology
nPleasing the Crowd
nGetting the Impact You Want
Selling Strategy Continued=
nFollow ups to maintain improvement
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nRetraining program guarantees results
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n
nDistribution of fliers and brochures to the trainees and other MC Consulting groups
n
nAdvertising will help to ensure success
n
nInformation available at online website
n
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style=3D'font-size:90%;display:none'>
n
Examples of Training Objective=
s
<=
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class=3DBB style=3D'position:absolute;left:-3.82%;top:.3em'>nWrite
effective e-mails, letters, and memos
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span
class=3DBB style=3D'position:absolute;left:-3.77%;top:.3em'>nApplic=
ation of
the business writing checklist
n=
How
to use words correctly and in the right contexts
Program Outline
n Program held at a l=
ocal
hotel
n Program designed to=
last
two days
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<=
span
style=3D'font-size:90%'>nActivities are esse=
ntial
to reinforce training
nQuestions are always
welcomed and encour=
aged
nOn behalf of ELKK
Consulting, we would like to thank
you for listening to our presentation and would like to extend this opportunity to answer any questions that you may
have about our training pro=
gram.
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