News as Persuasion

1. Dramatizing (technical stuff -- coding)
2. the screen is small -- interpersonal codes don't fit media well
1. distance = objectivity??
2. close-ups = intimacy / personal
3. in your living room / bedroom
3. the camera - "angles" [NV distance codes]
1. relation to the eye of a person in a similar encounter
2. high above- superior
3. low - aweeye to eye - equality
4. medium distance - objective
5. slo-mo - tender
6. extreme close-up - significant, dramatic
4. special effects
1. freeze-frame
2. captions
3. 3-D graphics
5. EDITING
1. cut-aways (v jump cuts) disguise editing out of material
2. reaction shots
3. "re-organized" interviewsambush interviews
4. "recreations" of events with actors - crime-stoppers

• News Anchors - boost ratings and provide security but are disconnected from the story / faked credibility

last updated 4/5/2001