The success of a proposal depends on two basic things.  First, it needs to understand its audience well enough to appeal to them directly and effectively.  Second, it need to propose a feasible solution to a discrete and solvable problem. 

However, in order to be successful, a proposal needs more than this.  It must define the initial problem clearly.  Then, it not only has to have an actionable solution, but it also has to address its audience's objections, providing counterarguments to them.  (Think of "counterargument" as a rebuttal to an objection that your reader might make to your ideas.)  Generally, proposals also address alternative solutions and then say why their solution is the best on.  Finally, it must convey adequate support for its own solution so that an audience will be convinced.

In order to write such an essay, your problem has to be something you know well and something small enough so that your proposed solution is feasible. Thus, for this piece, I want you to write a proposal which follows the following guidelines:

• your problem must be from your hometown or this campus;
• your solution must address a real (that is, concrete and well-defined) audience;
• your solution must be low or no-cost;
• your solution must be feasible;
• your "research" for this piece is limited only to interviews of other folks involved in either the problem or solution, or both.  (These can be in person, or via phone, email or IM.)