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Skills and
Knowledge Often Developed by COMM Majors and Valued in the Post-Graduate
World
Message Construction
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Can construct effective
informative presentations (in various media)
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Can construct effective
persuasive messages (in various media)
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Able to use a variety of
message forms
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Able to design messages
strategically - adapted to various audiences
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Able to link goals to
message construction
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Trained in designing
persuasive campaigns
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Can construct policy
making cases and arguments
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Effective oral
communication skills (in various media)
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Effective written
communication skills (in various media)
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Strong abilities in layout
and visual presentation of messages (print, video, web)
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Strong research skills for
developing supporting materials for reports,
presentations, etc.
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Experienced at critiquing
and coaching others in communication skills
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Can critically evaluate
message effectiveness in various contexts
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Knowledgeable in the
design of training programs
Interpersonal / Organizational
Skills
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Effective group
communication and teamwork skills
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Knowledgeable in group
decision-making techniques
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Knowledgeable of conflict
management techniques
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Skilled/experienced in
managing conflict, building teams, etc.
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Strong interpersonal
skills
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Experienced in working in
teams
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Experienced in leading \
coordinating complex activities (e.g. directing a play,
managing a radio station, producing a cable TV show,
managing a large service project, etc.)
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Listening for a variety of
purposes (for information, empathy, support, criticism,
etc.)
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Reasoning logically and
critically
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Aware of the influence of
non-verbal elements of communication
Field Knowledge
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Familiar with current
theory and knowledge in various areas of CATA ( Be
specific and link to the interests of prospective
employers or graduate schools when identifying skills on
a resume.)
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Familiar with the
historical background for various areas of CATA ( Be
specific and link to the interests of prospective
employers or graduate schools when identifying skills on
a resume.)
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Can bring artistic \
aesthetic sensibilities to projects.
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Can identify and use
strategies for enhancing organizational and individual
effectiveness in the workplace
Technology
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Ability to use various
types of software
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Ability to use specific
features of software in interesting ways (e.g. mail
merge, video clips on web pages, email survey research,
etc. Be specific about kinds of abilities not every
software user can accomplish.)
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Ability to use other (than
computer/software) technology
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Audio / video production
skills
Performance Ability
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Effective oral
communication skills (in various media)
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Effective written
communication skills (in various media)
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Skilled \ experienced [
actor, director, designer, announcer, editor,
photographer, copywriter, public speaker, etc. ]
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Scriptwriting experience
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News gathering, news
writing experience.
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Sales / marketing
experience
Personal
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organized, self-motivated,
people-oriented, goal driven, energetic
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